…and we are ready for you!
London stores have gone all out for LFW with schemes of strong monochrome and/or floral mixed patterns with flashes of metallics and pops of acid yellow, coral and the occasional cobalt blue, humour, movement and layering…
I took quite a few pics of this one- so much to take in! Love Liberty’s collaborative window with Helen Bullock, which involves mixed media layered window with loose paint strokes on the glass, and the fabric swatch and paint drip backdrop. The simple clean mirror props weighted by stone contrast nicely with the busy backdrop. I like it because it’s got an energy to it…makes me think of either a frantically busy design studio or a city at night.
Oasis’ windows do literally move with the floral patterned L, F and W initials going up and down like fairground carousel horses. ‘The Oasis Go Round’ design idea was dreamt up by two students, Anna Horvach and Bai Yehe, from Central Saint Martin’s Narrative Environments course. Oasis’ Christmas window scheme was my favourite festive window last year, so it’s nice to see the flagship store follow up with something equally as eye-catching for Fashion Week.
Warehouse’s simple window scheme contrasts greatly with Oasis’ display across the road but it’s a great environment to showcase Philli Wood’s debut capsule collection in collaboration with the British Fashion Councils Colleges Council. I like the unfinished board, the warm clean strip lights and trestle style supports…not showy just a few design elements so the clothes speak for themselves.
The photos don’t really do this Jigsaw window justice. It tells a story and it made me smile.
H&M have stuck with their favoured monochrome colour palette but have added accents of electric blue with the mannequin styling, and metallic panes to the backdrop and within the triangular floor structures. The contrast between the 2D rectangular backdrop panels and the angular prismatic lighting and 3D floor pyramids works really well.
Mango’s window also made me smile with the bespectacled wide eyed mannequins walking chiwawas and strutting their stuff.
I saw so many lovely Spring windows today which I’ll post soon…London is looking good!